Our Story

Through our collections, our mission is to inspire confidence, promote self-expression and empower you to be your best self. Furthermore, we want our designs to complement your everyday look, bring you joy every time you wear them and evoke an understated beauty. 

Simultaneously, we believe that beautiful jewellery doesn’t have to harm the planet which is why our main focus right from the start was to create outstanding quality pieces produced in an ethical manner, choosing to partner only with suppliers that are committed as much as we are to sustainable environmental practices. Using 100% recycled precious metals and time honoured skills, all of our jewellery is thoughtfully designed in London and handcrafted in India with great attention to detail and craftsmanship. 

“ We wish our jewellery to be more than just material possessions but rather meaningful tools to transport us back to memories, people and experiences that we want to cherish for a lifetime” 

 

Our founder

Emily Rus Jewellery was founded in 2023 by Andreea Rus and her husband, Liviu Man with one shared goal: to create a jewellery brand that is empowering as well as inclusive with a focus on craftmanship and recycled metals.

Andreea’s earliest memories that made her fall in love with jewellery were trying on her aunt’s rings as a teenager and picking up colourful beaded bracelets from local markets with her sister. Shortly after she moved to United Kingdom, Andreea found constant sources of inspiration drawn from her own traveling experiences and London’s art scene which led her on a creative path to create something full of sentiment.

Since jewellery was always an essential part of her every day style and enthusiastic about the creative design process, Andreea decided to launch the first jewellery pieces from her London flat. For almost a year, she carefully worked towards perfecting the designs and aimed to find the right suppliers with shared values on sustainability, ethical work practices and great attention to quality.